SEO (Search Engine Optimization) Marketing

Search engine optimization SEO

What is SEO (search engine optimization)? Ultimately, it’s about being found.

Search Engine Optimization is a collection of activities and concepts that aim to maximize your firm’s visibility so that it shows up in search engine results.

If you don’t show up, do you really exist?

Make sure clients find you first with our proven SEO solutions

In order to attract a large volume of qualified leads, your business has to be found by your potential clients.

We’re responsible for making sure your website ranks high on all major search engines, especially Google.

Higher visibility means a higher volume of visits, resulting in higher revenue. 68% of searchers only engage with the first few results they find, so SEO marketing is crucial.

You’re competing with thousands of companies in millions of searches for a tiny bit of real estate: the top spot of the search engine results page (SERP).

Getting found isn’t just the issue either—around 70% of your potential customers are only looking at the first 5 results they receive!

When it comes to search engines and your business’ revenue, being on the first or second page matters.

Your web page being on the second page of the SERPs (Search Engine Results Page) instead of the first page could mean the difference between barely surviving or thriving.

That’s where our search engine optimization leaders come in. We speak the same language as the major search engines like Google. Our SEO experts know what search engines value, and we make sure your site has everything that both users and engine algorithms are looking for.

A strong SEO company helps make sure search engines rank your business higher by:

  • Writing professional, easy to read and useful content
  • Properly coding websites to be search-engine friendly
  • Naturally gaining valuable backlinks on a monthly basis
  • Making frequent and valuable updates to a website
  • Promoting your business on social media channels
  • Cleaning up and maintaining your online presence
  • Taking a proper and “white hat” approach to SEO

In order to grow revenue, your business must be “found”. Specifically for many companies, they must be “found” online, and MarketCrest’s SEO services can help.

To maximize the number of searchers coming to your site, you must take specific actions to attract visitors, otherwise risk invisibility. SEO is about overcoming invisibility.

Get started now with a free SEO assessment from one of our search engine optimization experts.

You Can Put Your Trust in Us

MarketCrest wants you to rank for the searches that actually matter. We don’t waste time optimizing your website and reporting on keywords that sound good but don’t drive the right kind of traffic.

We are Marketing Consultants and CMOs, meaning we take the time to understand your business and your targeted personas as it relates to the search engine landscape. We then make recommendations on topics, keywords and content that gets you in front of the right people, at the right time, in their searching and buying cycle.

From there, our SEO experts create a well-honed and effective campaign consisting of dozens of ads designed to go after highly aligned and end-of-buying-cycle keywords.

What Makes a #1 SEO Website?

SEO man on ladder

Authoritative, Quality Online Content

Get noticed by publishing content that shows your expertise in your field.

Local SEO Presence

Consistent, optimized listings show search engines that you’re the right result for your area.

Credible Links

Online citations and references from legitimate sources boost your website’s credibility.

Quality Website Design & Development

Properly optimized websites implement tags and code elements early and effectively.

Organic Search

The unpaid type of search is known as organic, or natural search, and the process of getting ranked “naturally” is at the core of search engine optimization.

The SEO process can be complicated and ever changing. SEO marketing involves an understanding of search algorithm, keywords, site authority and the creation of high quality content. 

When your site and pages are properly optimized, you have the ability to bring in a significant volume of consumers on a wide range of search terms at a highly effective cost per visit.

The increased traffic to your website helps build brand awareness. SEO leads have a nearly 15% close rate verses 1.7% for outbound leads (Search Engine Journal).

About MarketCrest:

MarketCrest specializes in Search Engine Optimization, SEO, solutions for clients. Learn more and discuss our prior results with a marketing strategist during a no obligation, free 1-hour consult. You have nothing to lose!

Have questions about our SEO services or our marketing strategies? Contact MarketCrest at (469) 661-1040.