MarketCrest Blog Articles
Topical Authority in 2026–2027 The Real Driver of Organic Growth for Law Firm Websites
Executive Summary If Domain Authority and Domain Rating are no longer reliable predictors of organic success on their own, the obvious next question is what
Domain Authority and Domain Rating in 2026 and 2027 Signals, Not Silver Bullets for Law Firm Growth
Over the past few years, law firm SEO has quietly but materially changed. Metrics that once explained growth now require context, tactics that once worked
When to Upgrade Your Law Firm’s Practice Management Software
Most law firms don’t think about upgrading their law firm practice management software until something breaks. By then, it’s already costing time, revenue, and growth.
The Law Firm Advisory Board Playbook: How Law Firms Scale Smarter
By Scott Berry, CMO at MarketCrest, with guest Kelly Brubaker, Fractional CFO/CPA at Profit Scale Thrive Running a law firm shouldn’t feel like you’re coaching
Scott Berry Publishes Referral Marketing Blueprint for Law Firms on 8am
Scott Berry, founder of MarketCrest, recently authored a featured article on the 8am blog titled “Turning Existing Clients into an Economic Safety Net: Referral Marketing
Scott Berry Discusses Referral Marketing That Works with 8am™
Key takeaways Building a referral marketing system for your law firm comes down to four core principles: Start with experience: Referrals flow from exceptional client service—faster
