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How the Coronavirus should alter your marketing strategy | Digtial Marketing Agency MarketCrest
Digital Marketing

How The Coronavirus Should Alter Your Marketing Strategy

COVID-19 is going to change how all of us live, work and run businesses for a while. In fact, most businesses will be impacted, and many businesses will suffer greatly. Almost immediately the stock market plummeted and record number of people applying for unemployment. Business owners are already cutting costs and, as usual, marketing is often the first to go.

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content marketing ideas
Content Marketing

8 Powerful Content Marketing Ideas for Busy Professionals

Running a small business keeps you busy – you’re working with customers and planning projects, ordering inventory and running everyday operations. There’s always something to do… but unfortunately, that means you might be overlooking a few important aspects of your company’s marketing.   And while it’s easy to forget, content marketing can be a tremendous benefit to your business. There

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inbound marketing strategy
Content Marketing

Inbound Marketing Strategy for the Legal and Home Services Industries

If you have a legal or home services business, you want leads. Not just any leads, though — you need to reach the people who want to buy your products and services. You could spend lots of money on online or traditional media advertising… or, if you want to zero in on your target audience, you could develop an inbound

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Email Best Practices
Email Marketing

Email Best Practices for Small Businesses

Does email marketing seem too complicated and overwhelming? Don’t worry, we’ve got your back. Below, you’ll find all you need to know to make your email marketing campaign easy and effective. Keep reading to learn the marketing email best practices to use in your email marketing strategy. Benefits of Email Marketing So what’s in it for you? Here are the

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10 Secret SEO Tips From the Pros - MarketCrest
SEO

10 Secret SEO Tips From the Experts

  Standing out online is tough – you’re up against more than 1.8 billion websites. That’s a lot of competition. So how can you stand out? How can you compete with all of those other sites to get the lion’s share of clicks (and the business that results from those clicks)? There are plenty of things you can start doing

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annual marketing plan
Marketing Consulting

The Ultimate Guide to Creating Annual Marketing Plans for Your Business

Marketing is an important part of any business. Business owners that spend time investing in marketing should see everything they’re doing as an investment in overall business growth. Knowing that marketing is important is simple, but putting together a cohesive annual marketing plan is easier said than done. If you want to know how to start looking at marketing as

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marketing techniques
Digital Marketing

The Best Digital Marketing Techniques: Free Tips From a Professional Consultant

In today’s digital world, you have to keep on top of different digital marketing techniques to stay relevant and reach out to your target audience. Experts project Google to have a 32.4% market share of the net digital ad revenue worldwide in 2018. It remains the biggest search engine in the industry. With the digital age, it’s important to switch

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website strategies
Email Marketing

5 Website Strategies for Better Results

Your customers are online – and it’s your job to reach them, capture their attention and cultivate a relationship. In this post, our resident marketing experts explain how you can do exactly that by employing these five website strategies: Making your website mobile Harnessing the power of content Using smart calls-to-action Being social media-savvy Keeping tabs on your competitors Each

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seo basics
Search Engine Marketing (SEM)

Your Guide to SEO Basics for Small Business Owners

Search engine optimization, or SEO, is part art and part science. It involves creating content for your website that’s optimized for search engines – but part of good SEO is optimizing your content for readers, too. Learning SEO basics isn’t terribly difficult, and it definitely pays off. So where do you start? SEO Basics: What You Need to Know About

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